Cookie Policy
Last updated: June 22, 2026
1. Introduction
This Cookie Policy briefly explains how Mappu uses cookies and similar technologies on the website and, where relevant, in the app.
For broader information about personal data processing and your rights, also see our Privacy Policy
2. Managing preferences
Non-essential tools remain disabled until you enable them. You can accept them, reject them, or change your choice at any time from the banner or from this page.
You can also use your browser or device settings to limit or delete cookies and other local data. Blocking strictly necessary tools may, however, affect some essential features.
3. What we mean by cookies and similar technologies
In this policy, “cookies and similar technologies” includes browser cookies, local/session storage, scripts or SDKs that read or store information on the browser or device, and server-side records of your consent choice when needed for compliance purposes.
4. Categories used by Mappu
On Mappu, we distinguish between technical and essential tools and optional analytics tools.
Technical and essential
They are used to keep the service working, protect access, and remember your cookie choice.
Optional analytics
They help us measure page views, reliability, performance, low-cardinality product interactions, and masked replay/heatmaps, only if you enable them.
5. Main tools, providers, and durations
Below you will find the main tools currently relevant on Mappu.
mappu_cookie_consent
Function
Stores your cookie choice.
Category
Technical and essential
Activation
Always active
Duration
180 days
Party
First party
i18nextLng / mappuPreferredLanguage
Function
Remembers the chosen language.
Category
Technical and essential
Activation
Always active
Duration
Until changed or deleted
Party
First party
Technical sign-in and session storage
Function
Maintains sign-in and continuity of requested features.
Category
Technical and essential
Activation
Always active
Duration
Session or until logout/technical expiry
Party
First party / authentication provider
Cloudflare Turnstile
Function
Protects anonymous access and helps prevent abuse.
Category
Technical and essential
Activation
When needed
Duration
Technical verification time
Party
Third party
Sentry
Function
Helps measure errors, performance, and service reliability.
Category
Optional analytics
Activation
Only with consent
Duration
According to session and technical configuration
Party
Third party
Google Analytics / Firebase Analytics
Function
Helps measure page views and low-cardinality product events, such as CTA/store clicks, sign-in, itinerary creation, audio guides, Walk Mode, checkout, and credit purchases.
Category
Optional analytics
Activation
Only with consent
Duration
According to Google/Firebase Analytics cookie, SDK, and technical configuration
Party
Third party
Microsoft Clarity
Function
Helps us understand page/app interactions, heatmaps, and masked session replay for UX and reliability diagnostics; sensitive surfaces are masked and custom events/tags must not send free-text prompts, destinations, exact coordinates, identifiers, or payment data.
Category
Optional analytics
Activation
Only with consent
Duration
According to Microsoft Clarity cookie, SDK, consent, and technical configuration
Party
Third party
| Tool / provider | Function | Category | Activation | Duration | Party |
|---|---|---|---|---|---|
| mappu_cookie_consent | Stores your cookie choice. | Technical and essential | Always active | 180 days | First party |
| i18nextLng / mappuPreferredLanguage | Remembers the chosen language. | Technical and essential | Always active | Until changed or deleted | First party |
| Technical sign-in and session storage | Maintains sign-in and continuity of requested features. | Technical and essential | Always active | Session or until logout/technical expiry | First party / authentication provider |
| Cloudflare Turnstile | Protects anonymous access and helps prevent abuse. | Technical and essential | When needed | Technical verification time | Third party |
| Sentry | Helps measure errors, performance, and service reliability. | Optional analytics | Only with consent | According to session and technical configuration | Third party |
| Google Analytics / Firebase Analytics | Helps measure page views and low-cardinality product events, such as CTA/store clicks, sign-in, itinerary creation, audio guides, Walk Mode, checkout, and credit purchases. | Optional analytics | Only with consent | According to Google/Firebase Analytics cookie, SDK, and technical configuration | Third party |
| Microsoft Clarity | Helps us understand page/app interactions, heatmaps, and masked session replay for UX and reliability diagnostics; sensitive surfaces are masked and custom events/tags must not send free-text prompts, destinations, exact coordinates, identifiers, or payment data. | Optional analytics | Only with consent | According to Microsoft Clarity cookie, SDK, consent, and technical configuration | Third party |
6. Providers on Mappu and external sites
On Mappu, the providers currently relevant for cookies and similar technologies are Cloudflare Turnstile and, if analytics consent is enabled, Sentry, Google Analytics, Firebase Analytics, and Microsoft Clarity. Google Analytics and Firebase Analytics are configured without Google signals or advertising personalization; mobile Firebase Analytics is also configured without IDFA or Advertising ID collection. Microsoft Clarity is limited to optional analytics and masked replay/heatmaps after analytics consent; it is not used for advertising tracking unless a future separate configuration and marketing consent allow it. If you choose to open an external offer or site, that site instead applies its own cookie and privacy rules.
7. Durations
The main durations are indicated in the table above. Third-party tools are also subject to the technical timings and rules of the relevant provider.
8. Changes to this policy
We may update this Cookie Policy if the tools used, the applied categories, or the way consent is collected change. The updated version is published on this page.
9. Contacts
For questions about cookies, similar technologies, or the preferences recorded by Mappu, you can contact us using the following details:
Andrea Fenu, impresa individuale, operating as Mappu / mappu.ai, acts as controller for the processing described in this policy and in the Privacy Policy. For questions about cookies or consent choices, you can write to [email protected].
Company:
Andrea Fenu, impresa individuale, operating as Mappu / mappu.ai
Email:
[email protected]Address:
Via Giovanni Pascoli 32, 34129 Trieste (TS), Italy
P. IVA:
01414800324
Privacy Policy:
Privacy PolicyLegal Info:
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