Cookie Policy
Last updated: July 16, 2026
1. Introduction
This Cookie Policy briefly explains how Mappu uses cookies and similar technologies on the website and, where relevant, in the app.
For broader information about personal data processing and your rights, also see our Privacy Policy
2. Managing preferences
Non-essential tools remain disabled until you enable them. You can accept them, reject them, or change your choice at any time from the banner or from this page.
You can also use your browser or device settings to limit or delete cookies and other local data. Blocking strictly necessary tools may, however, affect some essential features.
3. What we mean by cookies and similar technologies
In this policy, “cookies and similar technologies” includes browser cookies, local/session storage, scripts or SDKs that read or store information on the browser or device, and server-side records of your consent choice when needed for compliance purposes.
4. Categories used by Mappu
On Mappu, we distinguish essential tools, optional analytics, and optional measurement for external offers and native app installs.
Technical and essential
They are used to keep the service working, protect access, and remember your cookie choice.
Optional analytics
They help us measure page views, reliability, performance, low-cardinality product interactions, and masked replay/heatmaps, only if you enable them.
External offers & app installs
Measures partner offers you open and how the native app was found before installation. Install measurement also requires Analytics.
5. Main tools, providers, and durations
Below you will find the main tools currently relevant on Mappu.
mappu_cookie_consent
Function
Stores your cookie choice.
Category
Technical and essential
Activation
Always active
Duration
180 days
Party
First party
i18nextLng / mappuPreferredLanguage
Function
Remembers the chosen language.
Category
Technical and essential
Activation
Always active
Duration
Until changed or deleted
Party
First party
Technical sign-in and session storage
Function
Maintains sign-in and continuity of requested features.
Category
Technical and essential
Activation
Always active
Duration
Session or until logout/technical expiry
Party
First party / authentication provider
Cloudflare Turnstile
Function
Protects anonymous access and helps prevent abuse.
Category
Technical and essential
Activation
When needed
Duration
Technical verification time
Party
Third party
Sentry
Function
Helps measure errors, performance, and service reliability.
Category
Optional analytics
Activation
Only with consent
Duration
According to session and technical configuration
Party
Third party
Google Analytics / Firebase Analytics
Function
Helps measure page views and product activity. On Android, if Analytics and External offers & app installs are enabled, it may also record a broad install source. Original referral details and click identifiers are not sent or stored.
Category
Optional analytics
Activation
Analytics consent; Android install measurement also requires External offers & app installs
Duration
According to Google/Firebase Analytics cookie, SDK, and technical configuration
Party
Third party
Apple AdServices
Function
Measures whether an iOS app install was attributed to Apple Ads. The original attribution token is not retained.
Category
External offers & app installs
Activation
Only with Analytics and marketing consent
Duration
According to anonymous-session or account retention
Party
Third party (Apple) / first-party storage
Microsoft Clarity
Function
Helps us understand page/app interactions, heatmaps, and masked session replay for UX and reliability diagnostics; sensitive surfaces are masked and custom events/tags must not send free-text prompts, destinations, exact coordinates, identifiers, or payment data.
Category
Optional analytics
Activation
Only with consent
Duration
According to Microsoft Clarity cookie, SDK, consent, and technical configuration
Party
Third party
External-offer measurement
Function
Records limited information when you choose to open some partner offers.
Category
External offers & app installs
Activation
Only with marketing consent
Duration
No dedicated Mappu cookie; external sites apply their own policies
Party
First party / third party
| Tool / provider | Function | Category | Activation | Duration | Party |
|---|---|---|---|---|---|
| mappu_cookie_consent | Stores your cookie choice. | Technical and essential | Always active | 180 days | First party |
| i18nextLng / mappuPreferredLanguage | Remembers the chosen language. | Technical and essential | Always active | Until changed or deleted | First party |
| Technical sign-in and session storage | Maintains sign-in and continuity of requested features. | Technical and essential | Always active | Session or until logout/technical expiry | First party / authentication provider |
| Cloudflare Turnstile | Protects anonymous access and helps prevent abuse. | Technical and essential | When needed | Technical verification time | Third party |
| Sentry | Helps measure errors, performance, and service reliability. | Optional analytics | Only with consent | According to session and technical configuration | Third party |
| Google Analytics / Firebase Analytics | Helps measure page views and product activity. On Android, if Analytics and External offers & app installs are enabled, it may also record a broad install source. Original referral details and click identifiers are not sent or stored. | Optional analytics | Analytics consent; Android install measurement also requires External offers & app installs | According to Google/Firebase Analytics cookie, SDK, and technical configuration | Third party |
| Apple AdServices | Measures whether an iOS app install was attributed to Apple Ads. The original attribution token is not retained. | External offers & app installs | Only with Analytics and marketing consent | According to anonymous-session or account retention | Third party (Apple) / first-party storage |
| Microsoft Clarity | Helps us understand page/app interactions, heatmaps, and masked session replay for UX and reliability diagnostics; sensitive surfaces are masked and custom events/tags must not send free-text prompts, destinations, exact coordinates, identifiers, or payment data. | Optional analytics | Only with consent | According to Microsoft Clarity cookie, SDK, consent, and technical configuration | Third party |
| External-offer measurement | Records limited information when you choose to open some partner offers. | External offers & app installs | Only with marketing consent | No dedicated Mappu cookie; external sites apply their own policies | First party / third party |
6. Providers on Mappu and external sites
Mappu uses Cloudflare Turnstile and, with analytics consent, Sentry, Google Analytics, Firebase Analytics, and Microsoft Clarity. With Analytics and marketing consent, Apple AdServices measures whether an iOS install came from Apple Ads. When you ask to continue in the Android app, we use a short-lived code only to complete that handoff; this is essential to the requested feature and is not analytics. Clarity uses masked replay and heatmaps. External sites apply their own policies.
7. Durations
The main durations are indicated in the table above. Third-party tools are also subject to the technical timings and rules of the relevant provider.
8. Changes to this policy
We may update this Cookie Policy if the tools used, the applied categories, or the way consent is collected change. The updated version is published on this page.
9. Contacts
For questions about cookies, similar technologies, or the preferences recorded by Mappu, you can contact us using the following details:
Andrea Fenu, impresa individuale, operating as Mappu / mappu.ai, acts as controller for the processing described in this policy and in the Privacy Policy. For questions about cookies or consent choices, you can write to [email protected].
Company:
Andrea Fenu, impresa individuale, operating as Mappu / mappu.ai
Email:
[email protected]Address:
Via Giovanni Pascoli 32, 34129 Trieste (TS), Italy
P. IVA:
01414800324
Privacy Policy:
Privacy PolicyLegal Info:
Legal Info© 2026 Mappu.ai. All rights reserved.